Associate Director, Development American Library Association
From the local coffee shop to multinational organizations, many corporations share our passion for libraries and literacy. In this panel discussion, experienced fundraisers and corporate representatives who have supported libraries will discuss how we can capitalize on that connection to raise money. The program will begin with the panelists sharing their perspectives on how to make the case for corporate support. The speakers will share stories of how corporations have supported libraries and what drives organizational giving. The session will continue with questions from the moderator about the challenges that come with corporate fundraising including diving into issues of communication and relationship-building. Finally, the session will conclude with questions from the audience and a chance for attendees to chat with the panelists.
Learning Objectives:
At the conclusion of this session attendees will be able to recognize how corporations have supported library initiatives.
At the conclusion of this session attendees will be able to identify organizations that they would be interested in approaching to ask for funding.
At the conclusion of this session attendees will be able to apply the corporate fundraising strategies provided by the panelists to their own corporate fundraising prospects.
